Pricing Strategy and Margin Simulator

Model price scenarios, find your break-even and minimum viable price.

Pricing Strategy combines recommendations, reference products and the Margin Simulator.

Margin Simulator

Enter selling price, monthly volume, COGS, shipping, platform and payment fees, ad spend and overhead. You get:

• Gross, contribution and net margin
• Monthly revenue and profit
• Break-even units
• Margin floor finder: the minimum viable price for a target net margin

Link a scenario to a catalog product to pre-fill price and COGS, and save scenarios to compare them later.

Recommendations

Suggested price moves vs specific competitors. Use Load on a reference product to model it in the simulator.